In our previous post, we talked about the importance of design in “client experience” and shared a few tips on successful design. This week, we will share some insights and basic advice on an extremely important, but sometimes overlooked, area in design when it comes to the spa and wellness industries: the world of textures, and it´s importance in the outcome of ensuring a good client experience.
Texture is the property that objects’ outer surfaces have, and the feelings they cause, which are captured by the sense of touch. It is also described as the ability to perceive tactile sensations.
The philosophy of the wellness is to create experiences that generate sensations of well being. Texture, by its definition, is therefore directly related to the objective of our business.