How to develop your spa concept – Part 2

 

Last week, we looked at a series of tips that we can take from other industries, such as the restaurant and hotel industries, that have successfully developed their quality of optimizing guest experiences within their businesses.

This week, we will continue with the next 5 tips on how to develop your spa´s concept, using as a base contributions from experts from other more mature industries.

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Spa and Wellness Facilities: Is It Time to Downsize Projects?

 

In previous posts, we have discussed the increasing interest of the spa and wellness industries to embrace new business opportunities. That move has been largely dictated by the desire of our industry to move away from the idea of luxury and exclusivity that has surrounded it from the very beginning.

Considering such a desire has been tightly related to profitability, especially after the financial crisis hit the world, one of the issues that has captured the attention of professionals in the field has been related to the ideal design of treatment rooms capable of delivering optimal revenue as well as customer satisfaction.

Recently, spabusiness.com published an article entitled Overbuilding, which shares some interesting insights on the different ways of conceiving treatment rooms. In the following lines, we will discuss some of the most effective ideas to deal with the size and numbers of treatment rooms.

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Mastering Areas through the Use of Light

 

We continue with the third of our series of four entries about “the experience” of our client, and how design plays an important role in it. In our previous posts, we talked about the basic notions behind effective design and the importance of the textures of materials and surfaces in order to achieve the desired outcome.  In this post, we would to focus on one of the most important tools of a designer, light.

Light is a necessary concept in order to perceive things and their character, and to assimilate them in an immediate and obvious way through our eyes. It is when we want to move from this basic perception to influence our senses, when we need to manipulate light in order to give different spaces a special character.

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