{"version":"1.0","provider_name":"Spa Balance","provider_url":"https:\/\/www.spa-balance.com\/es","title":"133. Meet the Deep Traveller: The Guest Every Boutique Hotel Wants With Richard Lindberg &#8212; Spa Balance","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"lwJY1uWf1z\"><a href=\"https:\/\/www.spa-balance.com\/es\/podcast\/133\/\">133. Meet the Deep Traveller: The Guest Every Boutique Hotel Wants With Richard Lindberg<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.spa-balance.com\/es\/podcast\/133\/embed\/#?secret=lwJY1uWf1z\" width=\"600\" height=\"338\" title=\"\u00ab133. Meet the Deep Traveller: The Guest Every Boutique Hotel Wants With Richard Lindberg\u00bb \u2014 Spa Balance\" data-secret=\"lwJY1uWf1z\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.spa-balance.com\/wp-includes\/js\/wp-embed.min.js\n<\/script>","description":"Most hotels still ask: Where do our guests want to go? But the next generation of travellers is asking something entirely different: \ud83d\udc49\ud83c\udffd Why am I going? The next era of travel isn\u2019t about where we go, it\u2019s about why. In today\u2019s episode, I sit down with Richard Lindberg, the founder of One Planet Journey, and we explore the rise of the Deep Traveller: the purpose-driven guest reshaping how we think about tourism, wellness, and legacy. When Swedish entrepreneur Richard Lindberg took six months off to drive from Stockholm to Lisbon, he didn\u2019t just discover new places, he discovered a new way of traveling. What began as a post-pandemic sabbatical became the seed for One Planet Journey, a digital magazine championing \u201cdeep, meaningful travel.\u201d Today, Richard is redefining travel as a vehicle for personal growth, community connection, and lasting wellbeing, the very foundation on which modern wellness hospitality must be built. In today\u2019s episode, we talk about: 1.- What \u201cDeep Travel\u201d really means, and why it\u2019s not about budget or duration, but intention. 2.- Who the Deep Traveler is: a curious, discerning, and purpose-driven guest who values authenticity and human connection over luxury for luxury\u2019s sake. 3.- How boutique hoteliers and landowners can attract them, from storytelling and slow itineraries to experiences rooted in culture, community, and meaning. By the end of the episode you\u2019ll understand how \u201cdeep, meaningful travel\u201d overlaps with wellness, why it creates lifelong guests (not one-time visitors), and how to design experiences that stay with people long after they\u2019ve checked out. _______Are you ready to take wellness to the next level?Here are 2 ways I can help:1\ufe0f\u20e3 WHO: Wellness directors who want to join 1% of wellness leaders\ud83d\udccc WHAT: The Wellness Asset AcademyA 10-week online group programme where I guide you through my 7-step ESSENCE framework. Achieve higher pay and secure a genuine seat at the hotel\u2019s big table\u2014so wellness is no longer the most neglected area in the hotel.\u2192 Join the waitlist here.2\ufe0f\u20e3 WHO: Owners of small, independent hotels with a strong wellbeing focus\ud83d\udccc WHAT: Asset Builder MentorshipExclusive 6-month 1:1 mentorship programme to master creating a wellness asset, build a proud team, and deliver transformative experiences for your guests.\u2192 Become a steward of true hospitality.\ud83d\udca1 Why work with me?I know what works with wellness and I also know what doesn\u2019t. I\u2019ve made the mistakes so you don\u2019t need to \u2013 saving you thousands of dollars on bad decisions.\u2705 #1 best-selling author, global wellness expert \u2705 40+ projects in 20+ countries across Europe, Middle East and Asia Pacific \u2705 Top brands: Abad\u00eda Retuerta, Four Seasons Hotels & Resorts, Accor, Six Senses Resorts & Spas \u2705 Interviewed over 150+ hoteliers worldwide"}