{"id":7994,"date":"2025-04-13T09:00:00","date_gmt":"2025-04-13T07:00:00","guid":{"rendered":"https:\/\/www.spa-balance.com\/?post_type=podcast&#038;p=7994"},"modified":"2025-04-14T10:51:51","modified_gmt":"2025-04-14T08:51:51","slug":"104","status":"publish","type":"podcast","link":"https:\/\/www.spa-balance.com\/es\/podcast\/104\/","title":{"rendered":"104. You Don\u2019t Have A Wellness Problem. You Have A Wellness Director Problem"},"content":{"rendered":"<div id=\"buzzsprout-player-16967463\"><\/div><script src=\"https:\/\/www.buzzsprout.com\/1739894\/episodes\/16967463-104-you-don-t-have-a-wellness-problem-you-have-a-wellness-director-problem.js?container_id=buzzsprout-player-16967463&#038;player=small\" type=\"text\/javascript\" charset=\"utf-8\"><\/script>\n\n\n\n<p>Today\u2019s a controversial one&#8212; one that will ruffle feathers.<br><br>So, here we go.<br><br><strong>You don\u2019t have a wellness problem.<br>You have a wellness director problem.<\/strong><br><br>And here\u2019s the harsh truth\u2014you might be the one who created it.<br><br><br>Last week, I was sitting in the caf\u00e9 of a hotel in Spain, observing the dynamics between the GM and his department heads.<br><br>The Director of Rooms? A solid handshake and a planning session.<br><br>The Director of F&amp;B? Coffee, strategy talk, a clear seat at the table.<br><br>And then&#8230; the wellness director walked by.<br>A nod. A quick fix-it conversation about a sauna door.<br><br>That\u2019s it. No seat at the table. No business conversation. Just operational scraps.<br><br>It brought back memories.<br><br>When I was a wellness director, I wasn\u2019t seen as emotional enough\u2014I was expected to be more emotional.<br><br>Essentially, I was expected to cry when overwhelmed. I was expected to be less finance-oriented. Less strategic.<br><br>Because that\u2019s the box wellness directors are often put into.<br><br>And at the same time, we\u2019re unfairly perceived as too soft, too sensitive, not business-minded enough.<br><br>It\u2019s a double standard.<br>And it\u2019s holding wellness back.<br><br><br>In this episode, I unpack 3 key mechanisms driving this disconnect:<br><br><strong>\u2192 Perception vs. Position:<\/strong><br>Why wellness directors are seen as soft, and how that perception undermines their business leadership potential.<br><br><strong>\u2192 Mismatch of Expectations:<\/strong><br>GMs want strategic leaders, but train therapists. We expect them to do everything\u2014without setting them up for success.<br><br><strong>\u2192 Asset Misalignment:<\/strong><br>You want wellness to be an asset, but treat the role of a wellness director like a gap-filler. That math will never add up.<\/p>\n\n\n\n<p>_______<br><br><br><br><strong>Are you ready to take wellness to the next level?<\/strong><br><br><br>Here are 2 ways I can help:<br><br><br>1\ufe0f\u20e3&nbsp;&nbsp;<strong>WHO: Wellness directors who want to join 1% of wellness leaders<\/strong><br><br><br>\ud83d\udccc&nbsp;<strong>WHAT: The Wellness Asset Academy<\/strong><br>A 10-week online group programme where I guide you through my 7-step ESSENCE framework. Achieve higher pay and secure a genuine seat at the hotel\u2019s big table\u2014so wellness is no longer the most neglected area in the hotel.<br><br><strong>\u2192&nbsp;&nbsp;<\/strong><a href=\"https:\/\/www.spa-balance.com\/es\/waa\/%20\/\" rel=\"noreferrer noopener\" target=\"_blank\">Join the waitlist here<\/a>.<br><br><br><br>2\ufe0f\u20e3&nbsp;&nbsp;<strong>WHO: Owners of small, independent hotels with a strong wellbeing focus<br><br><\/strong><br>\ud83d\udccc&nbsp;<strong>WHAT: Asset Builder Mentorship<\/strong><br>Exclusive 6-month 1:1 mentorship programme to master creating a wellness asset, build a proud team, and deliver transformative experiences for your guests.<br><br><strong>\u2192&nbsp;&nbsp;<\/strong><a href=\"https:\/\/www.spa-balance.com\/es\/the-asset-builder\/%20\/\" rel=\"noreferrer noopener\" target=\"_blank\">Become a steward of true hospitality<\/a>.<br><br><br><br>\ud83d\udca1&nbsp;<strong>Why work with me?<\/strong><br><br>I know what works with wellness and I also know what doesn\u2019t. I\u2019ve made the mistakes so you don\u2019t need to \u2013 saving you thousands of dollars on bad decisions.<br><br>\u2705 #1 best-selling author, global wellness expert&nbsp;<br>\u2705 40+ projects in 20+ countries across Europe, Middle East and Asia Pacific&nbsp;<br>\u2705 Top brands: Abad\u00eda Retuerta, Four Seasons Hotels &amp; Resorts, Accor, Six Senses Resorts &amp; Spas&nbsp;<br>\u2705 Interviewed over 150+ hoteliers worldwide&nbsp;<\/p>","protected":false},"author":2,"featured_media":0,"template":"","class_list":["post-7994","podcast","type-podcast","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>104. You Don\u2019t Have A Wellness Problem. You Have A Wellness Director Problem &#8212; Spa Balance<\/title>\n<meta name=\"description\" content=\"Today\u2019s a controversial one--- one that will ruffle feathers.So, here we go.You don\u2019t have a wellness problem.You have a wellness director problem.And here\u2019s the harsh truth\u2014you might be the one who created it.Last week, I was sitting in the caf\u00e9 of a hotel in Spain, observing the dynamics between the GM and his department heads.The Director of Rooms? A solid handshake and a planning session.The Director of F&amp;B? Coffee, strategy talk, a clear seat at the table.And then... the wellness director walked by.A nod. A quick fix-it conversation about a sauna door.That\u2019s it. No seat at the table. No business conversation. Just operational scraps.It brought back memories.When I was a wellness director, I wasn\u2019t seen as emotional enough\u2014I was expected to be more emotional.Essentially, I was expected to cry when overwhelmed. I was expected to be less finance-oriented. Less strategic.Because that\u2019s the box wellness directors are often put into.And at the same time, we\u2019re unfairly perceived as too soft, too sensitive, not business-minded enough.It\u2019s a double standard.And it\u2019s holding wellness back.In this episode, I unpack 3 key mechanisms driving this disconnect:\u2192 Perception vs. Position:Why wellness directors are seen as soft, and how that perception undermines their business leadership potential.\u2192 Mismatch of Expectations:GMs want strategic leaders, but train therapists. We expect them to do everything\u2014without setting them up for success.\u2192 Asset Misalignment:You want wellness to be an asset, but treat the role of a wellness director like a gap-filler. That math will never add up._______Are you ready to take wellness to the next level?Here are 2 ways I can help:1\ufe0f\u20e3 WHO: Wellness directors who want to join 1% of wellness leaders\ud83d\udccc WHAT: The Wellness Asset AcademyA 10-week online group programme where I guide you through my 7-step ESSENCE framework. Achieve higher pay and secure a genuine seat at the hotel\u2019s big table\u2014so wellness is no longer the most neglected area in the hotel.\u2192 Join the waitlist here.2\ufe0f\u20e3 WHO: Owners of small, independent hotels with a strong wellbeing focus\ud83d\udccc WHAT: Asset Builder MentorshipExclusive 6-month 1:1 mentorship programme to master creating a wellness asset, build a proud team, and deliver transformative experiences for your guests.\u2192 Become a steward of true hospitality.\ud83d\udca1 Why work with me?I know what works with wellness and I also know what doesn\u2019t. I\u2019ve made the mistakes so you don\u2019t need to \u2013 saving you thousands of dollars on bad decisions.\u2705 #1 best-selling author, global wellness expert \u2705 40+ projects in 20+ countries across Europe, Middle East and Asia Pacific \u2705 Top brands: Abad\u00eda Retuerta, Four Seasons Hotels &amp; Resorts, Accor, Six Senses Resorts &amp; Spas \u2705 Interviewed over 150+ hoteliers worldwide\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.spa-balance.com\/es\/podcast\/104\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"104. You Don\u2019t Have A Wellness Problem. You Have A Wellness Director Problem &#8212; Spa Balance\" \/>\n<meta property=\"og:description\" content=\"Today\u2019s a controversial one--- one that will ruffle feathers.So, here we go.You don\u2019t have a wellness problem.You have a wellness director problem.And here\u2019s the harsh truth\u2014you might be the one who created it.Last week, I was sitting in the caf\u00e9 of a hotel in Spain, observing the dynamics between the GM and his department heads.The Director of Rooms? A solid handshake and a planning session.The Director of F&amp;B? Coffee, strategy talk, a clear seat at the table.And then... the wellness director walked by.A nod. A quick fix-it conversation about a sauna door.That\u2019s it. No seat at the table. No business conversation. Just operational scraps.It brought back memories.When I was a wellness director, I wasn\u2019t seen as emotional enough\u2014I was expected to be more emotional.Essentially, I was expected to cry when overwhelmed. I was expected to be less finance-oriented. Less strategic.Because that\u2019s the box wellness directors are often put into.And at the same time, we\u2019re unfairly perceived as too soft, too sensitive, not business-minded enough.It\u2019s a double standard.And it\u2019s holding wellness back.In this episode, I unpack 3 key mechanisms driving this disconnect:\u2192 Perception vs. Position:Why wellness directors are seen as soft, and how that perception undermines their business leadership potential.\u2192 Mismatch of Expectations:GMs want strategic leaders, but train therapists. We expect them to do everything\u2014without setting them up for success.\u2192 Asset Misalignment:You want wellness to be an asset, but treat the role of a wellness director like a gap-filler. That math will never add up._______Are you ready to take wellness to the next level?Here are 2 ways I can help:1\ufe0f\u20e3 WHO: Wellness directors who want to join 1% of wellness leaders\ud83d\udccc WHAT: The Wellness Asset AcademyA 10-week online group programme where I guide you through my 7-step ESSENCE framework. Achieve higher pay and secure a genuine seat at the hotel\u2019s big table\u2014so wellness is no longer the most neglected area in the hotel.\u2192 Join the waitlist here.2\ufe0f\u20e3 WHO: Owners of small, independent hotels with a strong wellbeing focus\ud83d\udccc WHAT: Asset Builder MentorshipExclusive 6-month 1:1 mentorship programme to master creating a wellness asset, build a proud team, and deliver transformative experiences for your guests.\u2192 Become a steward of true hospitality.\ud83d\udca1 Why work with me?I know what works with wellness and I also know what doesn\u2019t. I\u2019ve made the mistakes so you don\u2019t need to \u2013 saving you thousands of dollars on bad decisions.\u2705 #1 best-selling author, global wellness expert \u2705 40+ projects in 20+ countries across Europe, Middle East and Asia Pacific \u2705 Top brands: Abad\u00eda Retuerta, Four Seasons Hotels &amp; Resorts, Accor, Six Senses Resorts &amp; Spas \u2705 Interviewed over 150+ hoteliers worldwide\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.spa-balance.com\/es\/podcast\/104\/\" \/>\n<meta property=\"og:site_name\" content=\"Spa Balance\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-14T08:51:51+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.spa-balance.com\\\/podcast\\\/104\\\/\",\"url\":\"https:\\\/\\\/www.spa-balance.com\\\/podcast\\\/104\\\/\",\"name\":\"104. You Don\u2019t Have A Wellness Problem. You Have A Wellness Director Problem &#8212; Spa Balance\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.spa-balance.com\\\/#website\"},\"datePublished\":\"2025-04-13T07:00:00+00:00\",\"dateModified\":\"2025-04-14T08:51:51+00:00\",\"description\":\"Today\u2019s a controversial one--- one that will ruffle feathers.So, here we go.You don\u2019t have a wellness problem.You have a wellness director problem.And here\u2019s the harsh truth\u2014you might be the one who created it.Last week, I was sitting in the caf\u00e9 of a hotel in Spain, observing the dynamics between the GM and his department heads.The Director of Rooms? A solid handshake and a planning session.The Director of F&B? Coffee, strategy talk, a clear seat at the table.And then... the wellness director walked by.A nod. A quick fix-it conversation about a sauna door.That\u2019s it. No seat at the table. No business conversation. Just operational scraps.It brought back memories.When I was a wellness director, I wasn\u2019t seen as emotional enough\u2014I was expected to be more emotional.Essentially, I was expected to cry when overwhelmed. I was expected to be less finance-oriented. Less strategic.Because that\u2019s the box wellness directors are often put into.And at the same time, we\u2019re unfairly perceived as too soft, too sensitive, not business-minded enough.It\u2019s a double standard.And it\u2019s holding wellness back.In this episode, I unpack 3 key mechanisms driving this disconnect:\u2192 Perception vs. Position:Why wellness directors are seen as soft, and how that perception undermines their business leadership potential.\u2192 Mismatch of Expectations:GMs want strategic leaders, but train therapists. We expect them to do everything\u2014without setting them up for success.\u2192 Asset Misalignment:You want wellness to be an asset, but treat the role of a wellness director like a gap-filler. 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You Don\u2019t Have A Wellness Problem. You Have A Wellness Director Problem &#8212; Spa Balance","description":"Today\u2019s a controversial one--- one that will ruffle feathers.So, here we go.You don\u2019t have a wellness problem.You have a wellness director problem.And here\u2019s the harsh truth\u2014you might be the one who created it.Last week, I was sitting in the caf\u00e9 of a hotel in Spain, observing the dynamics between the GM and his department heads.The Director of Rooms? A solid handshake and a planning session.The Director of F&B? Coffee, strategy talk, a clear seat at the table.And then... the wellness director walked by.A nod. A quick fix-it conversation about a sauna door.That\u2019s it. No seat at the table. No business conversation. Just operational scraps.It brought back memories.When I was a wellness director, I wasn\u2019t seen as emotional enough\u2014I was expected to be more emotional.Essentially, I was expected to cry when overwhelmed. 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That math will never add up._______Are you ready to take wellness to the next level?Here are 2 ways I can help:1\ufe0f\u20e3 WHO: Wellness directors who want to join 1% of wellness leaders\ud83d\udccc WHAT: The Wellness Asset AcademyA 10-week online group programme where I guide you through my 7-step ESSENCE framework. Achieve higher pay and secure a genuine seat at the hotel\u2019s big table\u2014so wellness is no longer the most neglected area in the hotel.\u2192 Join the waitlist here.2\ufe0f\u20e3 WHO: Owners of small, independent hotels with a strong wellbeing focus\ud83d\udccc WHAT: Asset Builder MentorshipExclusive 6-month 1:1 mentorship programme to master creating a wellness asset, build a proud team, and deliver transformative experiences for your guests.\u2192 Become a steward of true hospitality.\ud83d\udca1 Why work with me?I know what works with wellness and I also know what doesn\u2019t. I\u2019ve made the mistakes so you don\u2019t need to \u2013 saving you thousands of dollars on bad decisions.\u2705 #1 best-selling author, global wellness expert \u2705 40+ projects in 20+ countries across Europe, Middle East and Asia Pacific \u2705 Top brands: Abad\u00eda Retuerta, Four Seasons Hotels & Resorts, Accor, Six Senses Resorts & Spas \u2705 Interviewed over 150+ hoteliers worldwide","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.spa-balance.com\/es\/podcast\/104\/","og_locale":"es_ES","og_type":"article","og_title":"104. You Don\u2019t Have A Wellness Problem. 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Less strategic.Because that\u2019s the box wellness directors are often put into.And at the same time, we\u2019re unfairly perceived as too soft, too sensitive, not business-minded enough.It\u2019s a double standard.And it\u2019s holding wellness back.In this episode, I unpack 3 key mechanisms driving this disconnect:\u2192 Perception vs. Position:Why wellness directors are seen as soft, and how that perception undermines their business leadership potential.\u2192 Mismatch of Expectations:GMs want strategic leaders, but train therapists. We expect them to do everything\u2014without setting them up for success.\u2192 Asset Misalignment:You want wellness to be an asset, but treat the role of a wellness director like a gap-filler. 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Just operational scraps.It brought back memories.When I was a wellness director, I wasn\u2019t seen as emotional enough\u2014I was expected to be more emotional.Essentially, I was expected to cry when overwhelmed. I was expected to be less finance-oriented. Less strategic.Because that\u2019s the box wellness directors are often put into.And at the same time, we\u2019re unfairly perceived as too soft, too sensitive, not business-minded enough.It\u2019s a double standard.And it\u2019s holding wellness back.In this episode, I unpack 3 key mechanisms driving this disconnect:\u2192 Perception vs. Position:Why wellness directors are seen as soft, and how that perception undermines their business leadership potential.\u2192 Mismatch of Expectations:GMs want strategic leaders, but train therapists. We expect them to do everything\u2014without setting them up for success.\u2192 Asset Misalignment:You want wellness to be an asset, but treat the role of a wellness director like a gap-filler. That math will never add up._______Are you ready to take wellness to the next level?Here are 2 ways I can help:1\ufe0f\u20e3 WHO: Wellness directors who want to join 1% of wellness leaders\ud83d\udccc WHAT: The Wellness Asset AcademyA 10-week online group programme where I guide you through my 7-step ESSENCE framework. Achieve higher pay and secure a genuine seat at the hotel\u2019s big table\u2014so wellness is no longer the most neglected area in the hotel.\u2192 Join the waitlist here.2\ufe0f\u20e3 WHO: Owners of small, independent hotels with a strong wellbeing focus\ud83d\udccc WHAT: Asset Builder MentorshipExclusive 6-month 1:1 mentorship programme to master creating a wellness asset, build a proud team, and deliver transformative experiences for your guests.\u2192 Become a steward of true hospitality.\ud83d\udca1 Why work with me?I know what works with wellness and I also know what doesn\u2019t. I\u2019ve made the mistakes so you don\u2019t need to \u2013 saving you thousands of dollars on bad decisions.\u2705 #1 best-selling author, global wellness expert \u2705 40+ projects in 20+ countries across Europe, Middle East and Asia Pacific \u2705 Top brands: Abad\u00eda Retuerta, Four Seasons Hotels & Resorts, Accor, Six Senses Resorts & Spas \u2705 Interviewed over 150+ hoteliers worldwide","inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.spa-balance.com\/podcast\/104\/"]}]},{"@type":"WebSite","@id":"https:\/\/www.spa-balance.com\/#website","url":"https:\/\/www.spa-balance.com\/","name":"Spa Balance","description":"","publisher":{"@id":"https:\/\/www.spa-balance.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.spa-balance.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.spa-balance.com\/#organization","name":"Spa Balance Consulting","url":"https:\/\/www.spa-balance.com\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.spa-balance.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.spa-balance.com\/wp-content\/uploads\/2021\/03\/logo.png","contentUrl":"https:\/\/www.spa-balance.com\/wp-content\/uploads\/2021\/03\/logo.png","width":209,"height":75,"caption":"Spa Balance Consulting"},"image":{"@id":"https:\/\/www.spa-balance.com\/#\/schema\/logo\/image\/"}}]}},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.spa-balance.com\/es\/wp-json\/wp\/v2\/podcast\/7994","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.spa-balance.com\/es\/wp-json\/wp\/v2\/podcast"}],"about":[{"href":"https:\/\/www.spa-balance.com\/es\/wp-json\/wp\/v2\/types\/podcast"}],"author":[{"embeddable":true,"href":"https:\/\/www.spa-balance.com\/es\/wp-json\/wp\/v2\/users\/2"}],"wp:attachment":[{"href":"https:\/\/www.spa-balance.com\/es\/wp-json\/wp\/v2\/media?parent=7994"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}