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As the year comes to an end, we would like to unveil our most popular posts of 2012. It is interesting to note that our top four articles are closely related to the increasing cohesion of the synergies between the spa and wellness industries and the health field.<\/p>\n
We have also noted that the popularity of these posts respond to the increasing interest these business opportunities have generated among spa and wellness professionals. Along those lines, these articles also mirror the evolution of the spa industry and our desire to move away from the notion of mere luxury and exclusivity that defined our beginning.<\/p>\n
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Ahora que estamos ad portas del fin de a\u00f1o, nos gustar\u00eda revelar nuestros art\u00edculos m\u00e1s populares del 2012. Es interesante anotar que dichos art\u00edculos est\u00e1n estrechamente relacionados con el aumento de la cohesi\u00f3n de sinergias entre las industrias de spa y wellness y el campo de la salud.<\/p>\n
Tambi\u00e9n hemos notado que la popularidad de estos art\u00edculos responde al creciente inter\u00e9s que estas oportunidades de negocio han generado entre los profesionales de spa y wellness. En este sentido, estos art\u00edculos tambi\u00e9n reflejan la evoluci\u00f3n de la industria del spa y nuestro deseo de alejarnos de la simple noci\u00f3n de lujo y exclusividad que defini\u00f3 nuestros comienzos.<\/p>\n
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Spas and Hospitals<\/strong><\/p>\n With an increasingly ageing population and the current healthcare crisis affecting most developed nations, the idea of more hospitals integrating spa services offers a profitable business model for both hospitals and spas. This post highlighted the benefits of a prevention-focused partnership between spas and hospitals<\/a>.<\/p>\n By bringing into the discussion the most important reflections from the Health Matters Conference<\/a>, this article encouraged the spa industry to get better at spreading its word about the prevention-related solutions it can bring into the health sector.<\/p>\n <\/p>\n Childhood Obesity, Schools and Spas<\/strong><\/p>\n This post was part of a series dealing with the positive contributions the spa and wellness industries can provide to the general wellbeing of a society. Just like the partnership between spas and hospitals, any model aimed at tackling childhood obesity<\/a> must take into consideration models based on prevention and education.<\/p>\n In order to succeed, spas that choose to explore this option would need to ‘repack’ their services and present them in a more prevention-focused way. Additionally, they would need to build strong synergies with related fields including fitness, nutrition and education, just to mention a few.<\/p>\n Health issues that face our next generation present an interesting business opportunity for the spa industry to get involved with schools and parents, adopting an educational approach capable of teaching kids the importance of leading healthy lifestyles.<\/p>\n <\/p>\n Spas and The Treatment of Patients with Cancer<\/strong><\/p>\n This post deals with one of the most ambitious initiatives our industry has taken within the health field. After discussing the successful cancer-related therapies<\/a> implemented by the American wellness centre Inspiritas, this article offers an overview of the main obstacles that our industry needs to overcome in order to consolidate this business opportunity.<\/p>\n In particular, this post offers an interesting reflection about the need to improve professional training and qualification in massage therapy alongside business models capable of providing a more medical service less focused on economic revenue.<\/p>\n <\/p>\n Spas and Pharmaceutical Companies<\/strong><\/p>\n The pharmaceutical industry<\/a> offers another interesting business opportunity for the spa and wellness industries. Like most of the players in the health field, that opportunity has arisen from the crisis affecting the pharmaceutical sector. In this post, we discussed the face of this crisis and the importance that diversification may play in the future of this industry.<\/p>\n It is precisely from this approach, alternative and integrative health therapies, that the spa industry can build new synergies with the pharmaceutical industry. Joining hands with this field is just one of the many ties we are strengthening with the health industry.<\/p>\n <\/p>\n Building A Prosperous Future<\/strong><\/p>\n The four posts we have previously discussed are centered on very concrete business opportunities that are possible today because of the way our industry has been evolving. At Spa Balance, we believe our industry will continue to explore these lucrative options.<\/p>\n In order to consolidate these opportunities, however, our industry needs to fully embrace prevention and market itself appropriately. It also needs to improve professional training and implement effective business models while strengthening alliances with different actors. If we are capable of doing this, we will be able to build a prosperous future and make a positive impact in the evolving health paradigm.<\/p>\n <\/p>\n <\/p>\n Spas y hospitales<\/strong><\/p>\n Con una poblaci\u00f3n cada vez m\u00e1s anciana y la actual crisis sanitaria que afecta a la mayor\u00eda de pa\u00edses desarrollados, la idea de tener m\u00e1s hospitales que integren servicios de spa ofrece un modelo de negocio rentable para los hospitales y spas. Este art\u00edculo pone de relieve los beneficios de una alianza entre spas y hospitales<\/a> basada en la prevenci\u00f3n.<\/p>\n Con la incorporaci\u00f3n en esta discusi\u00f3n de las reflexiones m\u00e1s importantes de la Health Matters Conference<\/a>, este art\u00edculo incentiva a la industria del spa a mejorar la difusi\u00f3n de su mensaje acerca de las soluciones que puede suministrar a nivel de prevenci\u00f3n en el sector de la salud.<\/p>\n <\/p>\n Obesidad infantil, escuelas y spas<\/strong><\/p>\n Este art\u00edculo hizo parte de una serie dedicada al impacto positivo que las industrias de spa y wellness puede aportar al bienestar general de una sociedad. Al igual que la alianza entre spas y hospitales, cualquier modelo orientado a la lucha contra la obesidad infantil<\/a> debe tomar en consideraci\u00f3n pilares basados en la prevenci\u00f3n y la educaci\u00f3n.<\/p>\n Para tener \u00e9xito, los spas que decidan explorar esta opci\u00f3n deben “reacomodar” sus servicios y presentarlos de una manera m\u00e1s enfocada en la prevenci\u00f3n. Adem\u00e1s, necesitan construir sinergias s\u00f3lidas con campos relacionados que incluyan, entre otros, el fitness, la nutrici\u00f3n y la educaci\u00f3n.<\/p>\n Los problemas de salud que enfrentan nuestras futuras generaciones presentan una interesante oportunidad de negocio a trav\u00e9s de la cual la industria del spa se puede involucrar con escuelas y padres de familia adoptando un enfoque educativo capaz de ense\u00f1ar a los ni\u00f1os la importancia de llevar estilos de vida saludables.<\/p>\n <\/p>\n Los spas y el tratamiento de pacientes con c\u00e1ncer<\/strong><\/p>\n Este art\u00edculo se ocupa de una de las iniciativas m\u00e1s ambiciosas que nuestra industria ha emprendido dentro del campo de la salud. Despu\u00e9s de discutir las exitosas terapias contra el c\u00e1ncer<\/a> desarrolladas por el centro de wellness americano Inspiritas, este art\u00edculo ofrece una visi\u00f3n general de los principales obst\u00e1culos que nuestra industria necesita superar a fin de consolidar esta oportunidad de negocio.<\/p>\n En particular, este art\u00edculo ofrece una interesante reflexi\u00f3n sobre la necesidad de mejorar la formaci\u00f3n profesional y capacitaci\u00f3n de terapia de masaje junto a modelos de negocio capaces de proporcionar un servicio m\u00e1s m\u00e9dico menos enfocado en el rendimiento econ\u00f3mico.<\/p>\n <\/p>\n