{"id":1206,"date":"2013-01-16T12:59:23","date_gmt":"2013-01-16T10:59:23","guid":{"rendered":"http:\/\/www.spa-balance.com\/?p=1206"},"modified":"2013-01-16T12:59:23","modified_gmt":"2013-01-16T10:59:23","slug":"las-5-principales-tendencias-del-2013-para-las-industrias-de-spa-y-wellness","status":"publish","type":"post","link":"https:\/\/www.spa-balance.com\/es\/2013\/01\/las-5-principales-tendencias-del-2013-para-las-industrias-de-spa-y-wellness\/","title":{"rendered":"Top 5 Trends in the Spa and Wellness Industries in 2013"},"content":{"rendered":"<p><!--:en--><\/p>\n<p style=\"text-align: justify;\">&nbsp;<\/p>\n<p style=\"text-align: left;\">In our previous post, we reviewed some of the trends we saw unfold in <a href=\"http:\/\/www.spa-balance.com\/en\/2013\/01\/09\/el-post-mortem-del-2012-en-la-industria-del-spa\/\">2012<\/a> within the spa and wellness industries. In particular, we discussed last year&#8217;s performance and the business potential that medical evidence, family packages and coaching will continue to offer in 2013.<\/p>\n<p style=\"text-align: left;\">This week, we are focusing a bit more on the concepts that will define the spa and wellness industries during the next twelve months. The following trends are based on the predictions unveiled by <a href=\"http:\/\/www.spafinder.com\/about\/press_release.jsp?relId=259\">SpaFinder<\/a> as well as our own insights regarding the role that care providers and future generations will play in the development of our industry. Let&#8217;s take a look.<\/p>\n<p style=\"text-align: left;\"><!--:--><!--:es--><\/p>\n<p style=\"text-align: justify;\">&nbsp;<\/p>\n<p style=\"text-align: left;\">En nuestro art\u00edculo anterior revisamos algunas de las tendencias que se desarrollaron dentro de las industrias de spa y wellness en el <a href=\"http:\/\/www.spa-balance.com\/es\/2013\/01\/09\/el-post-mortem-del-2012-en-la-industria-del-spa\/\">2012<\/a>. En particular, analizamos la evidencia m\u00e9dica, los paquetes familiares y la orientaci\u00f3n personalizada con respecto a su desempe\u00f1o el a\u00f1o anterior y el potencial de negocio que las mismas continuar\u00e1n ofreciendo en el 2013.<\/p>\n<p style=\"text-align: left;\">Esta semana, nos centramos un poco m\u00e1s en los conceptos que definir\u00e1n las industrias de spa y wellness durante los pr\u00f3ximos doce meses. Las siguientes tendencias se basan en las previsiones enunciadas por <a href=\"http:\/\/www.spafinder.com\/about\/press_release.jsp?relId=259\">SpaFinder<\/a>, as\u00ed como nuestros propios puntos de vista sobre el papel que los proveedores de salud y las generaciones futuras jugar\u00e1n en el desarrollo de nuestra industria. Miremos esto en detalle.<\/p>\n<p style=\"text-align: left;\"><!--:--><!--more--><!--:en--><\/p>\n<p style=\"text-align: justify;\">&nbsp;<\/p>\n<p style=\"text-align: left;\"><strong>Healthy Hotels<\/strong><\/p>\n<p style=\"text-align: left;\">Besides the spa and wellness industries, hotels are also targeting business opportunities resulting from the increasing awareness of healthier lifestyles. At a time when concepts such as leisure, vacation and hospitality are being redefined, hotels are rebranding themselves as places where people can enjoy new wellness experiences.<\/p>\n<p style=\"text-align: left;\">Gyms and spas are not longer amenities and things like &#8220;customized food and beverage offerings are becoming standard fare.&#8221; We believe this trend will be a hot one in 2013.<\/p>\n<p style=\"text-align: justify;\">&nbsp;<\/p>\n<p style=\"text-align: left;\"><strong>Spa Genomics<\/strong><\/p>\n<p style=\"text-align: left;\">This trend exemplifies in a good way the kind of innovative synergies we can build with the health field. With the increasing popularity of genomic testing, the spa and wellness industries could find a great opportunity to reinforce their prevention-based therapies.<\/p>\n<p style=\"text-align: left;\">In particular, further discoveries regarding telomeres, &#8220;the only malleable part of DNA, which can be repaired by stress-reduction, exercise, sleep, healthier food and meditation,&#8221; will provide our industry with a perfect channel to stress the benefits our services can deliver in terms of prevention.<\/p>\n<p style=\"text-align: justify;\">&nbsp;<\/p>\n<p style=\"text-align: left;\"><strong>Inclusive Wellness<\/strong><\/p>\n<p style=\"text-align: left;\">This trend acknowledges our desire to move away from the idea of luxury and exclusivity that surrounded the spa industry for so many years. It also acknowledges our increasing interest of getting closer to the health field and embracing healthier lifestyles and wellness.<\/p>\n<p style=\"text-align: left;\">As stated by Susie Ellis, &#8220;more people will look to spas to heal and keep bodies functional.&#8221; As a consequence of this, our industry will be creating strong ties with the real world and new kinds of customers including elderly and disabled people. Innovation will be definitely an important element in the construction of attractive treatment menus offering services such as pain-relieving treatments and nutritional advice.<\/p>\n<p style=\"text-align: justify;\">&nbsp;<\/p>\n<p style=\"text-align: left;\"><strong>Care Providers<\/strong><\/p>\n<p style=\"text-align: left;\">Just like professionals in our industry, care providers will also try to get a piece of the $2 trillion-plus pan global wellness market. This need promises to expand in years ahead as the world continues its shift from a manufacturing to a service economy. People, health care institutions and governments will continue to recognize the effectiveness of spa\/wellness programs and experiences.<\/p>\n<p style=\"text-align: justify;\">&nbsp;<\/p>\n<p style=\"text-align: left;\"><strong>Future Generation<\/strong><\/p>\n<p style=\"text-align: left;\">Considering the current crisis of healthcare systems across the globe, health care institutions and governments will be inevitably forced to look into the area of prevention while revisiting their existing reactive models. This change of approach, especially when used to tackle illnesses like childhood obesity, will provide an excellent opportunity for the spa industry to provide its services.<\/p>\n<p style=\"text-align: left;\">We believe all the trends we discussed here will allow us to accomplish three main things. First, they will allow our industry to fully embrace the ideas of prevention, innovation and wellness. Second, we will build additional synergies with the health and hotel industries. Third, these trends will provide us with the opportunity to connect with a real world that will bring on board new customers eager to take advantage of new wellness experiences.<\/p>\n<p style=\"text-align: left;\">That said, we see 2013 as a very exciting year for our industry. We believe, these five trends that SpaFinder unveiled, represent a good point of reference not only for the current state of our industry but even more so for the future we want to build.<\/p>\n<p><!--:--><!--:es--><\/p>\n<p style=\"text-align: justify;\">&nbsp;<\/p>\n<p style=\"text-align: left;\"><strong>Hoteles Saludables<\/strong><\/p>\n<p style=\"text-align: left;\">Adem\u00e1s de las industrias de spa y wellness, los hoteles tambi\u00e9n est\u00e1n apuntando a oportunidades de negocio derivadas de la creciente sensibilizaci\u00f3n sobre estilos de vida saludables. En una coyuntura en la que conceptos como el ocio, las vacaciones y la hospitalidad se est\u00e1n redefiniendo, los hoteles se est\u00e1n renovando como lugares en los cuales la gente puede disfrutar de nuevas experiencias de wellness.<\/p>\n<p style=\"text-align: left;\">Los gimnasios y los spas dejaron de ser simples comodidades extras y cosas como las &#8220;ofertas personalizadas de alimentos y bebidas se han convertido en algo est\u00e1ndar.&#8221; Creemos que esta tendencia estar\u00e1 en furor en el 2013.<\/p>\n<p style=\"text-align: justify;\">&nbsp;<\/p>\n<p style=\"text-align: left;\"><strong>Gen\u00f3mica de Spas<\/strong><\/p>\n<p style=\"text-align: left;\">Esta tendencia ilustra en buen modo el tipo de sinergias innovadoras que podemos construir con el campo de la salud. Con la creciente popularidad de la experimentaci\u00f3n gen\u00f3mica, las industrias de spa y wellness podr\u00edan encontrar una gran oportunidad para reforzar sus terapias preventivas.<\/p>\n<p style=\"text-align: left;\">En particular, descubrimientos adicionales sobre los tel\u00f3meros, &#8220;la \u00fanica parte maleable del ADN susceptible de ser reparada a trav\u00e9s de la reducci\u00f3n de estr\u00e9s, el ejercicio, el sue\u00f1o, la alimentaci\u00f3n saludable y la meditaci\u00f3n&#8221;, proveer\u00e1n a nuestra industria con un canal perfecto para resaltar los beneficios que nuestros servicios pueden ofrecer en materia de prevenci\u00f3n.<\/p>\n<p style=\"text-align: justify;\">&nbsp;<\/p>\n<p style=\"text-align: left;\"><strong>Wellness para Todos<\/strong><\/p>\n<p style=\"text-align: left;\">Esta tendencia reconoce nuestro deseo de alejarnos de la idea de lujo y exclusividad que ha rodeado a la industria del spa durante tantos a\u00f1os. Tambi\u00e9n reconoce nuestro creciente inter\u00e9s de acercanos al campo de la salud y adoptar estilos de vida saludables y wellness.<\/p>\n<p style=\"text-align: left;\">Tal y como lo expres\u00f3 Susie Ellis, &#8220;m\u00e1s gente tomar\u00e1 en cuenta a los spas para curar y mantener sus cuerpos funcionando&#8221;. Como consecuencia de esto, nuestra industria ir\u00e1 creando lazos m\u00e1s fuertes con el mundo real y nuevos tipos de clientes como ancianos y personas discapacitadas. La innovaci\u00f3n ser\u00e1, sin duda alguna, un elemento importante en el dise\u00f1o de cartas de tratamiento atractivas capaces de ofrecer servicios como terapias para el dolor y asesoramiento nutricional.<\/p>\n<p style=\"text-align: justify;\">&nbsp;<\/p>\n<p style=\"text-align: left;\"><strong>Proveedores de Salud<\/strong><\/p>\n<p style=\"text-align: left;\">Al igual que los profesionales de nuestra industria, los proveedores de servicios de salud tambi\u00e9n tratar\u00e1n de procurarse un pedazo de los $2 billones que ofrece el mercado global del wellness. Dicha necesidad seguramente se ampliar\u00e1 en los pr\u00f3ximo a\u00f1os a medida que el mundo contin\u00fae a pasar de una econom\u00eda de fabricaci\u00f3n a una de servicios. Las personas, instituciones de salud y gobiernos seguir\u00e1n reconociendo la eficacia de los programas y experiencias de spa y wellness.<\/p>\n<p style=\"text-align: justify;\">&nbsp;<\/p>\n<p style=\"text-align: left;\"><strong>Generaci\u00f3n Futura<\/strong><\/p>\n<p style=\"text-align: left;\">Teniendo en cuenta la crisis actual de los sistemas sanitarios en todo el mundo, las instituciones de salud y los gobiernos se ver\u00e1n irremediablemente forzados a tomar en cuenta la prevenci\u00f3n y revisar sus actuales modelos reactivos. Este cambio de enfoque, especialmente cuando se utiliza para hacer frente a enfermedades como la obesidad infantil, le dar\u00e1 a la industria del spa una excelente oportunidad para ofrecer sus servicios.<\/p>\n<p style=\"text-align: left;\">Creemos que todas las tendencias que hemos discutido aqu\u00ed nos permitir\u00e1n alcanzar tres cosas fundamentales. En primer lugar, estas le permitir\u00e1n a nuestra industria adoptar plenamente las ideas de prevenci\u00f3n, innovaci\u00f3n y bienestar. En segundo lugar, podremos construir sinergias adicionales con las industrias de salud y hotelera. En tercer lugar, estas tendencias nos dar\u00e1n la oportunidad de conectarnos con un mundo real que traer\u00e1 a bordo nuevos clientes deseosos de aprovechar nuevas experiencias de wellness.<\/p>\n<p style=\"text-align: left;\">Dicho esto, vemos el 2013 como un a\u00f1o muy atractivo para nuestra industria. Creemos que las cinco tendencias expuestas por SpaFinder, representan un buen punto de referencia no s\u00f3lo para el estado actual de nuestra industria sino sobre todo para el futuro que queremos construir.<\/p>\n<p><!--:--><\/p>","protected":false},"excerpt":{"rendered":"<p>&nbsp; In our previous post, we reviewed some of the trends we saw unfold in 2012 within the spa and wellness industries. In particular, we discussed last year&#8217;s performance and the business potential that medical evidence, family packages and coaching will continue to offer in 2013. This week, we are focusing a bit more on [&hellip;]<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[19],"tags":[381,371,382,383,235,169,170,373,374,384,307,93,385,94],"class_list":["post-1206","post","type-post","status-publish","format-standard","hentry","category-spa-and-wellness-trends","tag-care-providers","tag-childhood-obesity","tag-genomica","tag-genomics","tag-healthcare","tag-innovacion","tag-innovation","tag-prevencion","tag-prevention","tag-proveedores-de-salud","tag-spafinder","tag-spas-2","tag-telomeros","tag-wellness"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Top 5 Trends in the Spa and Wellness Industries in 2013 &#8212; Spa Balance<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.spa-balance.com\/es\/2013\/01\/las-5-principales-tendencias-del-2013-para-las-industrias-de-spa-y-wellness\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Top 5 Trends in the Spa and Wellness Industries in 2013 &#8212; Spa Balance\" \/>\n<meta property=\"og:description\" content=\"&nbsp; In our previous post, we reviewed some of the trends we saw unfold in 2012 within the spa and wellness industries. 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