¿Le suena familiar?
A treatment isn’t selling, hence we write that treatment off as one that isn’t good.
A brand isn’t selling as well as we expected, hence we think it isn’t good and instead we find another brand to replace it.
You wellness offering isn’t working, hence the leader isn’t good enough, so we change the leader.
And, hopefully, once we get rid off the things that we think aren’t working, we should have a wildly successful wellness offering.
Except, we all know that that simply isn’t the case. We always end up where we started.
Now, let’s look at the converse scenario.
A treatment is selling like hot potatoes, hence it’s amazing! There’s nothing we can do better!
A brand is loved by both your guests and teams, so it’s amazing! There’s no other brand like it.
Your wellness offering is smashing budget, completely exceeding expectations, so we must have the best leader possible.
And, hopefully, we will be in this honeymoon phase forever.
Except, we all know that neither that is simply the case. The honeymoon phase, sadly, dies out eventually.
That, my wellness leader friend, is what I call the “All or Nothing” approach to our wellness offerings.
And that is something I see time and again happen with both our wellness and hospitality leaders. I’m familiar with this approach because, I, too, have adopted this approach. So, I’ve been there, done that and got the T-shirt on several occasions.
In today’s episode, I’d like to talk about the“All or Nothing” approach we opt for without even realising it. We aren’t aware that we’re falling into the trap of subject decision-making that ultimately clouds our judgement and sets ourselves and our wellness offerings up for failure from the outset.
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Are you ready to take wellness to the next level?
Here are 2 ways I can help:
1️⃣ WHO: Wellness directors who want to join 1% of wellness leaders
📌 WHAT: The Wellness Asset Academy
A 10-week online group programme where I guide you through my 7-step ESSENCE framework. Achieve higher pay and secure a genuine seat at the hotel’s big table—so wellness is no longer the most neglected area in the hotel.
2️⃣ WHO: Owners of small, independent hotels with a strong wellbeing focus
📌 WHAT: Asset Builder Mentorship
Exclusive 6-month 1:1 mentorship programme to master creating a wellness asset, build a proud team, and deliver transformative experiences for your guests.
→ Become a steward of true hospitality.
💡 Why work with me?
I know what works with wellness and I also know what doesn’t. I’ve made the mistakes so you don’t need to – saving you thousands of dollars on bad decisions.
✅ #1 best-selling author, global wellness expert
✅ 40+ projects in 20+ countries across Europe, Middle East and Asia Pacific
✅ Top brands: Abadía Retuerta, Four Seasons Hotels & Resorts, Accor, Six Senses Resorts & Spas
✅ Interviewed over 150+ hoteliers worldwide
