How to develop your spa concept – Part 2

  Last week, we looked at a series of tips that we can take from other industries, such as the restaurant and hotel industries, that have successfully developed their quality of optimizing guest experiences within their businesses. This week, we will continue with the next 5 tips on how to develop your spa´s concept, using […]

How to develop your spa concept – Part 1

  In matters related to personal services, innovation and a well-designed concept are the key to a successful business. The spa industry is no exception. Many times spas are built without taking into consideration the importance of creating a robust and clear concept. In fact, in majority of the cases, the spa concept is actually […]

How Important are Product Houses in a Spa Operation?

  Considering the enormous amount of attention that hoteliers, spa owners, managers and directors pay to the brand of a product house, we as spa consultants are constantly faced with the challenge of measuring the effectiveness of a product brand. While the product brand you use is an integral part of the spa, the bottom […]

How Important are the Brands of Product House Companies in a Spa Operation?

Considering the enormous amount of attention that hoteliers, spa owners, managers and directors pay to the brand of a product house, we as spa consultants are constantly faced with the challenge of measuring the effectiveness of a product brand. While the product brand you use is an integral part of the spa, the bottom line […]