GOP PATH – An interesting KPI for the spa industry?

  In terms of revenue management, the spa industry has learned lots from the standards that the hotel industry has been using to measure performance. In fact, it was from the hotel industry’s REVPAR (revenue per available room) that we delved into the time element of our operations and adopted REVPATH (revenue per available treatment […]

Essential Key Performance Indicators in the Spa Industry

  In this series of posts dedicated to revenue management in the spa industry, we have talked about the importance of tracking occupancy figures, RevPath and establishing logical rate fences. We have also argued in favour of an integrated approach capable of providing spas with the ability to market and manage every available moment of […]