Spas, Wellness Practitioners and Doctors Finally in the Same Boat
An excellent article on Wellness Villages that we would like to share with our readers. We believe that this a model that could be adapted by many in order to address the current needs of the medical, wellness and spa sectors. Pampering to Wellness. How Doctors, Wellness Practitioners and Spa can Play Together Nicely […]
Estrategias Correctivas para los Spas en Crisis – Parte 2: Formación (Español)
Después de que analizáramos en nuestra última entrega la importancia de la calidad de tratamientos y atención al cliente, queremos tratar en este artículo el siguiente factor que puede contribuir al óptimo funcionamiento de un centro: la formación adecuada. Para hablar de formación primero tenemos que diferenciar entre los distintos tipos de formación […]
Estrategias Correctivas para los Spas en Crisis – Parte 1: Calidad (Español)
Después de nuestra primera entrega sobre “Estrategias Correctivas para los Centros en Crisis” queremos ampliar la información en diez entregas, cada una enfocada en uno de los diez factores básicos que pueden salvar los negocios del cierre. Estos factores están interconectados y son de la misma importancia por tanto los posts no van a […]
Otro Paso del Sector del Spa: De Lujo a Bienestar (Español)
El sector de spa ha dado otro gran salto adelante: el nuevo portal de SpaEvidence.com que recientemente compartió su nota de prensa de inauguración. La nueva página web expone los beneficios científicos de algunos tratamientos y terapias en los sectores de spa y de bienestar. Gracias a los esfuerzos de las organizaciones como el Global […]
How to Price Spa Packages
Creating a spa package that sells well is in itself a challenge for most spa operators, let alone finding an appropriate pricing policy for these packages. It is a fine science, and is not merely a question of finding your most poor selling treatments, putting them into a package and selling them at a […]
Pricing Strategies: The Right Price
Understanding how to create and implement a coherent spa pricing strategy is essential for maximising yield. There is no doubt that implementing a coherent pricing policy is one of the key factors for ensuring optimum revenues and higher profits. But what constitutes a ‘coherent pricing policy’? What are the important variables that need […]
How to Effectively Tackle Staff Attrition
It is no secret that in this rapidly growing spa industry there is a shortage of spa professionals across the board, from spa attendants, spa receptionists, therapists to spa managers/ directors. We, as an industry, are then faced with the additional challenge of a high level of staff turnover. So how can we keep […]
Corrective Strategies for Spas in Crisis
During the last two decades the spa, beauty and wellness sectors have benefitted from an exponential growth which boosted the entrance of a great number of entrepreneurs from other sectors to these ones in order to seek opportunities for quick money and success. Unfortunately, many investments did not meet the expected goals as the […]