How to Effectively Tackle Staff Attrition
It is no secret that in this rapidly growing spa industry there is a shortage of spa professionals across the board, from spa attendants, spa receptionists, therapists to spa managers/ directors. We, as an industry, are then faced with the additional challenge of a high level of staff turnover. So how can we keep […]
Healthcare Innovation – Business Value and Benefits
This is the last post of our series on healthcare innovation. After sharing different insights about the root causes and effects of the current healthcare crisis as well as tips for innovation and design thinking, it is time to take a look at the business value and benefits provided by innovative solutions. As in […]
How to Position your Business and Sell More
In a recent post, we discussed the overall importance of innovation and imagination in the spa industry. This week, we are further exploring this topic by discussing a couple of articles published by Mark Pollard, a professional strategist and VP of the Brooklyn based agency Brand Strategy, on this subject. From the negative effects […]
Innovation & Imagination in the Spa Industry: Time to Join the Conversation!
Innovation and imagination are subjects that are in the forefront of most industries today, and the spa industry is no exception. In times of crisis, where we see the emergence of the new order, it is even more important to be innovative and imaginative. The spa industry can undoubtedly benefit from this by looking at […]
Spas and Treatment Menu Engineering
Creating the right menu for your customers is an essential ingredient of the success surrounding any spa. Menu engineering is the art of implementing such a menu. This post takes into consideration some of the insights shared by Katie Barnes in a recent article published on spabusiness.com. The following post introduces the development, basic principles […]
Spas and Hospitals: A Fruitful Collaboration?
Lately, we have written extensively about the evolution of the spa industry and the current challenges and opportunities we have ahead of us. In particular, our posts have introduced the present synergy that is taking place between the spa industry and the medical field. From cancer-related treatments to pain management, we have explored different […]