The Forum HOTel&Spa recently celebrated its 5th Annual Conference, an event that brought together excellent speakers from all over the world, including Sonal Uberoi, Founding Director of Spa Balance Consulting. Attendees enjoyed many interesting presentations from various international experts, each one talking about this year’s conference theme: “Experience”. In this post, we would like to share Sonal Uberoi’s presentation on “A new business model: A client-based experience”, a business model where the world as seen through our client’s eyes is key in order to prosper in a rapidly changing industry. In her presentation, our Founding Director concentrated on the macro-level of the health paradigm. Please click here to view the presentation.